How google show you the ads of your interest.

Have you ever wondered when you see the ads, they are always related to your previous search references. Yes you are tracked! But in a good way. Here is how google make you see ads of your interest.


First of all you should know about ads, most of the ads you see online whether in between the video, on web or in an app, they are always shown by google. Basically google run a very huge business of adsence.

Google have a very huge database of its users, the users are android users, chrome users or any google application used by an individual. Google takes a very huge data by its users just to provide many features, the ads are included in this. 
Although the data which google takes are all granted by users and all the data is safe and encrypted at googles data house. 

There are thousands of companies and organisations which pay google to show their ads through adsense, and google show this ads to the relevant users which may be benefited by the ads, google only show the ads of users interest, and it picks the ads of interest by collecting the data from the users.

Where do the google takes data for ads:

1.From browsers:

Google takes data from its browser called chrome, you have noticed sometimes, if you searched for a college or university you have suddenly started to get the ad about that university. This is same as the case about other thing also, like you have searched about any car then also you will get the ad about the cars. Google thinks you are interested in that thing.

2.From youtube:

Like chrome, google owns youtube also, it collects your search data from youtube and the type of video you are seeing and send you ad related to that.

3.Google maps:

If you have searched for any restaurants then you will start getting ad about zomato or any other food home delivery service.

4.Google assistant:

Google is very smart, If you are very fond of using google assistant then you will get the ads very precisely of your interest. 
There are many sources from where google collects the data, hatsoff to google for maintaining this much complex system to show us relevant ads.

Post a Comment

0 Comments